Master's DegreePresential
MERCURI European Master in Customer Relationship Marketing: Professors
The Master’s Degree in Bilingual Education prepares students to teach in English in Spain and provides Spanish native teachers with the skills required for bilingual education.
Alfara
Professors in Valencia
The lecturers for the MERCURI European Master in Customer Relationship Marketing are:
- Ms Alexandra Angress: Professor at the University of Applied Sciences in Aschaffenburg, Germany. Graduate degree in Human Resources, Foreign Languages and EU Studies. Worked for the DAAD (German Academic Exchange Service) in Bonn and Brussels as an evaluator of EU Higher Education Cooperation.
- Prof. Dr. Sławomir Smyczek: Full-Professor at the University of Economics in Katowice (Poland). Vice Rector for Education and Internationalisation. Recognized for his habilitation thesis by the Polish Prime Minister in 2010. Author of over 200 articles on consumer behavior, behavioral finance, and international marketing.
- Prof. Dr. Justyna Matysiewicz: Full-Professor at the University of Economics in Katowice (Poland). Professor of Marketing with more than 20 years of teaching and research experience. Vice–Dean for Education and Internationalization since 2016.
- Prof. Jean-Luc Giannelloni: Head of the Marketing Department of Grenoble IAE, University Grenoble Alpes. Former Vice-President of the French Marketing Association. His research focuses on responsible consumption and the influence of emotions on consumer behavior.
- Prof. Dr. Stéphane Ganassali: Habilitated Associate Professor of Marketing at the IAE of the University of Savoie Mont Blanc (France). Founder of the European Master of Business Studies. Specialist in survey methodology and consumer behavior.
- Dr. Francisco Suay Pérez: Professor PhD at CEU Universities, UCH CEU. Bachelor in Economics (University of Valencia) and PhD in Marketing (UCH CEU). Over 20 years of experience in marketing with research interests in integrated marketing communications and educational innovation.
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